| $705M | ||
| $310M | ||
| $248M | ||
| $183M | ||
| $119M | ||
| $55M |
Buys | $63,459 | 1 | 50 |
Sells | $874,930 | 1 | 50 |
| Fawcett John J. | director | 1 | $63,459 | 0 | $0 | $63,459 |
| BALLOU ROGER H | director | 0 | $0 | 1 | $874,930 | $-874,930 |
Bread Financial Holdings, Inc. provides tech-forward payment and lending solutions to customers and consumer-based industries in North America. It offers credit card and other loans financing services, including risk management solutions, account origination, and funding services for approximately 130 private label and co-brand credit card programs, as well as through Bread partnerships to approximately 500 small-and medium-sized businesses merchants; and Comenity-branded general purpose cash-back credit. The company also manages and services the loans it originates for private label, co-brand, and general-purpose credit card programs and Bread BNPL (installment loans, split-pay) products; and provides marketing, and data and analytics services. In addition, it offers an enhanced digital suite that includes a unified software development kit, which provides access to its suite of products, as well as promotes credit payment options earlier in the shopping experience. Further, the company through Bread, a digital payments platform and robust suite of application programming interfaces allows merchants and partners to integrate online point-of-sale financing and other digital payment products, including installment and split-pay solutions. The company was formerly known as Alliance Data Systems Corporation and changed its name to Bread Financial Holdings, Inc. in March 2022. Bread Financial Holdings, Inc. was founded in 1996 and is headquartered in Columbus, Ohio.
Over the last 12 months, insiders at Bread Financial Holdings, Inc. have bought $63,459 and sold $874,930 worth of Bread Financial Holdings, Inc. stock.
On average, over the past 5 years, insiders at Bread Financial Holdings, Inc. have bought $6.74M and sold $14.92M worth of stock each year.
Highest buying activity among insiders over the last 12 months: Fawcett John J. (director) — $63,459.
The last purchase of 1,027 shares for transaction amount of $63,459 was made by Fawcett John J. (director) on 2025‑07‑30.
| Increased Positions | 182 | +43.65% | 4M | +8.65% |
| Decreased Positions | 178 | -42.69% | 6M | -12.92% |
| New Positions | 71 | New | 781,628 | New |
| Sold Out Positions | 42 | Sold Out | 2M | Sold Out |
| Total Postitions | 421 | +0.96% | 47M | -4.27% |
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