MediaAlpha, Inc. (MAX) Insider Trading Activity

NYSE$8.95+0.01 (0.11%)
Market Cap
$586.6M
Sector
Communication Services
Industry
Internet Content & Information
Rank in Sector
36 of 139
Rank in Industry
6 of 35

MAX Insider Trading Activity

MAX Median Price and Trade Amounts History Chart

Statistics of Insider Transactions

Amount of Insider Buys and Sells

Buys
$297,575
1
1
Sells
$9,451,524
82
99

Related Transactions

VRABECK KATHY Pdirector
1
$297,575
0
$0
$297,575
COYNE JEFFREY BGENERAL COUNSEL AND SECRETARY
0
$0
1
$65,790
$-65,790
Yeh Kuanling AmyChief Technology Officer
0
$0
5
$335,805
$-335,805
Cramer KeithChief Revenue Officer
0
$0
5
$539,881
$-539,881
Yi StevenSee Remarks
0
$0
36
$3.41M
$-3.41M
Nonko Eugenedirector
0
$0
35
$5.1M
$-5.1M

About MediaAlpha, Inc.

MediaAlpha, Inc., through its subsidiaries, operates an insurance customer acquisition platform in the United States. It optimizes customer acquisition in various verticals of property and casualty insurance, health insurance, and life insurance. The company was founded in 2014 and is headquartered in Los Angeles, California. MediaAlpha, Inc. is a subsidiary of White Mountains Insurance Group, Ltd.

Insider Activity of MediaAlpha, Inc.

Over the last 12 months, insiders at MediaAlpha, Inc. have bought $297,575 and sold $9.45M worth of MediaAlpha, Inc. stock.

On average, over the past 5 years, insiders at MediaAlpha, Inc. have bought $19.94M and sold $192.5M worth of stock each year.

Highest buying activity among insiders over the last 12 months: VRABECK KATHY P (director) — $297,575.

The last purchase of 31,000 shares for transaction amount of $297,575 was made by VRABECK KATHY P (director) on 2025‑08‑12.

List of Insider Buy and Sell Transactions, MediaAlpha, Inc.

2026-02-04SaleYi StevenSee Remarks
4,000
0.0061%
$8.94
$35,749
-0.17%
2026-02-03SaleYi StevenSee Remarks
8,000
0.0133%
$10.04
$80,329
-11.39%
2026-02-03SaleNonko Eugenedirector
12,100
0.0201%
$10.06
$121,756
-11.39%
2026-02-02SaleYi StevenSee Remarks
8,000
0.0125%
$10.32
$82,554
-12.11%
2026-02-02SaleNonko Eugenedirector
12,100
0.0189%
$10.35
$125,288
-12.11%
2026-01-28SaleYi StevenSee Remarks
8,000
0.012%
$10.57
$84,586
-3.92%
2026-01-28SaleNonko Eugenedirector
12,100
0.0182%
$10.57
$127,957
-3.92%
2026-01-27SaleYi StevenSee Remarks
8,000
0.012%
$10.51
$84,097
-3.70%
2026-01-27SaleNonko Eugenedirector
12,100
0.0181%
$10.52
$127,265
-3.70%
2026-01-26SaleYi StevenSee Remarks
8,000
0.0121%
$10.89
$87,145
-6.06%
2026-01-26SaleNonko Eugenedirector
12,100
0.0183%
$10.86
$131,391
-6.06%
2026-01-22SaleYi StevenSee Remarks
8,000
0.0122%
$11.20
$89,616
-8.72%
2026-01-22SaleNonko Eugenedirector
12,100
0.0185%
$11.20
$135,534
-8.72%
2026-01-21SaleYi StevenSee Remarks
8,000
0.0122%
$11.02
$88,182
-7.90%
2026-01-21SaleNonko Eugenedirector
12,100
0.0184%
$11.02
$133,332
-7.90%
2026-01-20SaleYi StevenSee Remarks
8,000
0.0121%
$11.20
$89,634
-9.07%
2026-01-20SaleNonko Eugenedirector
12,100
0.0184%
$11.21
$135,623
-9.07%
2026-01-16SaleYeh Kuanling AmyChief Technology Officer
3,000
0.0046%
$11.48
$34,440
-9.41%
2026-01-15SaleCramer KeithChief Revenue Officer
10,000
0.015%
$11.37
$113,736
-9.67%
2026-01-14SaleYi StevenSee Remarks
8,000
0.0125%
$11.69
$93,553
-8.22%
Total: 216
*Gray background shows transactions not older than one year

Insider Historical Profitability

5.85%
Yi StevenSee Remarks
2715330
4.1383%
$24.28M061
Nonko Eugenedirector
938848
1.4308%
$8.39M057
COYNE JEFFREY BGENERAL COUNSEL AND SECRETARY
441783
0.6733%
$3.95M01
Yeh Kuanling AmyChief Technology Officer
393662
0.6%
$3.52M014
Cramer KeithChief Revenue Officer
177169
0.27%
$1.58M016
VRABECK KATHY Pdirector
129657
0.1976%
$1.16M10
WHITE MOUNTAINS INSURANCE GROUP LTD10 percent owner
17856614
27.2142%
$159.64M13
+6.74%
Thompson Patrick RyanSee Remarks
83552
0.1273%
$746,954.8840
+5.63%
Sinanyan TigranSee Remarks
36779
0.0561%
$328,804.26018
Wang AmbroseCO-FOUNDER
23524
0.0359%
$210,304.5603
Topjian SergeVICE PRESIDENT, MEDIA
21172
0.0323%
$189,277.6807
Perine RobertVICE PRESIDENT, PRODUCT
20211
0.0308%
$180,686.3407
Sweetser JeffSee Remarks
19525
0.0298%
$174,553.5007
Mikalis BrianSee Remarks
16335
0.0249%
$146,034.90010
Martinez LanceGENERAL COUNSEL AND SECRETARY
10209
0.0156%
$91,268.4602
INSIGNIA CAPITAL PARTNERS GP, L.L.C.10 percent owner
0
0%
$004
*Gray background shows insiders who have made transactions during last year

Historical Insider Profitability vs. Competitors

$897,152,484
62
-9.31%
$660.52M
$5,395,571
48
21.82%
$60.45M
$60,263,543
39
8.39%
$157.11M
$57,529,328
26
19.90%
$373.78M
$89,319,249
26
-13.24%
$541.63M
$531,208
25
5.37%
$76.16M
$30,065,522
24
49.53%
$2.02B
$6,545,339
23
-5.41%
$169.95M
$199,427,902
23
8.62%
$511.33M
$528,985,877
19
33.91%
$13.3B
$1,191,186,207
17
-1.56%
$7.47B
$2,761,053
15
-31.44%
$357.87M
$1,010,220
15
-47.63%
$72.06M
$8,002,182
6
15.07%
$663.16M
MediaAlpha, Inc.
(MAX)
$59,522,323
5
5.85%
$586.6M
$947,591
4
18.00%
$1.07B
$662,439
3
43.65%
$1.54B
$14,971,203
3
29.11%
$2.76B
$191,350
1
-7.77%
$2.89B

MAX Institutional Investors: Active Positions

Increased Positions97+61.39%6M+11.94%
Decreased Positions71-44.94%6M-12.28%
New Positions28New941,902New
Sold Out Positions24Sold Out2MSold Out
Total Postitions184+16.46%48M-0.34%

MAX Ownership Change vs Market

Institutional Investor Ownership

Top Shareholders
Top Buyers
Top Sellers
New Shareholders
Sold-Out Shareholders
Active Shareholders
White Mountains Insurance Group Ltd$213,387.0031.33%17.86M00%2025-09-30
Blackrock, Inc.$42,700.006.27%3.57M-430,229-10.75%2025-09-30
Vanguard Group Inc$31,077.004.56%2.6M-258,578-9.04%2025-09-30
Broad Bay Capital Management, Lp$17,551.002.58%1.47M-1M-41.22%2025-09-30
Millennium Management Llc$17,083.002.51%1.43M+1M+680.91%2025-09-30
Clearline Capital Lp$15,426.002.27%1.29M-134,459-9.43%2025-09-30
Goldman Sachs Group Inc$15,296.002.25%1.28M-727,226-36.23%2025-09-30
Jpmorgan Chase & Co$12,648.001.86%1.06M+516,195+95.2%2025-09-30
Renaissance Technologies Llc$11,294.001.66%945,100+172,800+22.38%2025-09-30
Morgan Stanley$10,421.001.53%872,031+116,105+15.36%2025-09-30

Financial Ratios

Summary
Comparison with Competitors

Price to Earnings

Price/Earnings to Growth

Price to Sales

Price to Book

Price/Free Cash Flow

Analyst Recommendations

Analyst Price Targets

Prismo does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.
Information is provided 'as-is' and solely for informational purposes and is not advice. Prismo does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.