| $1B | ||
| $58M | ||
| $47M | ||
| $40M | ||
| $38M | ||
| $38M |
Buys | $574,474 | 2 | 100 |
Sells | $0 | 0 | 0 |
| Meslow Andrew | director | 1 | $474,551 | 0 | $0 | $474,551 |
| Bickley Ian | director | 1 | $99,923 | 0 | $0 | $99,923 |
Vera Bradley, Inc., together with its subsidiaries, designs, manufactures, and sells women's handbags, luggage and travel items, fashion and home accessories, and gifts. It operates through three segments: Vera Bradley Direct, Vera Bradley Indirect, and Pura Vida. The company offers bag products, such as totes, crossbodies, satchels, clutches, backpacks, baby bags, and lunch bags; accessories, including wallets, wristlets, eyeglass cases, scarves, and various technology accessories; bracelets, rings, and necklaces under Pura Vida brand name; and travel products consisting of rolling luggage, cosmetics, and travel and packing accessories, as well as travel bags comprising duffel and weekend bags. It also provides home products that include throw blankets, beach towels, and comforters, as well as items, such as mugs and tumblers; apparel/footwear comprising sleepwear, footwear, cotton face masks, outerwear, socks, and scarves; and stationery and merchandising products, as well as freight, licensing, and gift card breakage services. The company sells its Vera Bradley branded products through its full-line and factory outlet stores in the United States; and verabradley.com, an online outlet site, as well as its annual outlet sale in Fort Wayne, Indiana. As of January 29, 2022, it operated 70 full-line and 75 factory outlet stores. The company sells its Pura Vida branded products through wholesale retailers, as well as through Pura Vida websites, including www.puravidabracelets.com, www.puravidabracelets.eu, and www.puravidabracelets.ca. It also sells its Vera Bradley branded products to approximately 1,800 specialty retail locations, department stores, national accounts, third party e-commerce sites, and third-party inventory liquidators, as well as through licensing agreements. Vera Bradley, Inc. was incorporated in 1982 and is headquartered in Roanoke, Indiana.
Over the last 12 months, insiders at Vera Bradley, Inc. have bought $574,474 and sold $0 worth of Vera Bradley, Inc. stock.
On average, over the past 5 years, insiders at Vera Bradley, Inc. have bought $297,707 and sold $17.54M worth of stock each year.
Highest buying activity among insiders over the last 12 months: Meslow Andrew (director) — $474,551. Bickley Ian (director) — $99,923.
The last purchase of 53,722 shares for transaction amount of $99,923 was made by Bickley Ian (director) on 2025‑06‑12.
| 2025-06-12 | Meslow Andrew | director | 253,094 0.909% | $1.88 | $474,551 | +14.97% | ||
| 2025-06-12 | Bickley Ian | director | 53,722 0.1914% | $1.86 | $99,923 | +14.97% | ||
| 2023-12-08 | Sale | Kelley Mary Lou | director | 33,500 0.1089% | $7.51 | $251,739 | -13.83% | |
| 2022-04-01 | Sale | Philip Frances P | 9,300 0.0287% | $7.54 | $70,085 | -37.42% | ||
| 2022-04-01 | Sale | Schmults Edward M | 17,446 0.0536% | $7.50 | $130,801 | -37.42% | ||
| 2021-09-13 | Wallstrom Robert | President & Chief Exec Officer | 2,000 0.0059% | $10.47 | $20,940 | -25.94% | ||
| 2021-09-10 | Sale | Schmults Edward M | director | 9,300 0.0278% | $10.65 | $99,045 | -26.60% | |
| 2021-07-01 | Sale | Hull Daren | Vera Bradley Brand President | 15,000 0.0439% | $12.26 | $183,900 | -31.94% | |
| 2021-06-14 | Sale | Hull Daren | Vera Bradley Brand President | 15,000 0.0445% | $12.70 | $190,500 | -32.09% | |
| 2021-06-11 | Sale | Enwright John | Chief Fin. Officer | 15,000 0.043% | $12.41 | $186,150 | -32.08% | |
| 2021-06-11 | Sale | Dely Mark C | Chief Administrative Officer | 9,011 0.0258% | $12.39 | $111,646 | -32.08% | |
| 2021-06-11 | Sale | Philip Frances P | director | 12,000 0.0351% | $12.66 | $151,920 | -32.08% | |
| 2021-06-04 | Sale | Miller Patricia R. | 10 percent owner | 4,379 0.0127% | $12.50 | $54,738 | -25.55% | |
| 2021-06-04 | Sale | Miller P. Michael | 4,379 0.0127% | $12.50 | $54,738 | -25.55% | ||
| 2021-06-03 | Sale | Miller Patricia R. | 10 percent owner | 28,528 0.0834% | $12.42 | $354,318 | -24.66% | |
| 2021-06-03 | Sale | Miller P. Michael | 28,528 0.0834% | $12.42 | $354,318 | -24.66% | ||
| 2021-06-02 | Sale | Miller Patricia R. | 10 percent owner | 13,451 0.0394% | $12.03 | $161,816 | -21.44% | |
| 2021-06-02 | Sale | Miller P. Michael | 13,451 0.0394% | $12.03 | $161,816 | -21.44% | ||
| 2021-06-01 | Sale | Miller Patricia R. | 10 percent owner | 42,788 0.1235% | $11.88 | $508,321 | -21.47% | |
| 2021-06-01 | Sale | Miller P. Michael | 42,788 0.1235% | $11.88 | $508,321 | -21.47% |
| Meslow Andrew | director | 300000 1.0739% | $583,500.00 | 1 | 0 | |
| Bickley Ian | director | 93628 0.3351% | $182,106.46 | 1 | 0 | |
| Baekgaard Barbara B. | Chief Creative Officer | 8810469 31.5375% | $17.14M | 0 | 2 | |
| Barbara B. Baekgaard 2009 Grantor Retained Annuity Trust | 2276867 8.1501% | $4.43M | 0 | 19 | ||
| Nichols Jill A. | EVP-Philanthropy&Community Rel | 1385266 4.9586% | $2.69M | 0 | 2 | |
| Wallstrom Robert | President & Chief Exec Officer | 512243 1.8336% | $996,312.64 | 3 | 0 | <0.0001% |
| Ray Michael C. | 338187 1.2106% | $657,773.72 | 2 | 172 | <0.0001% | |
| Ray Anne Marie | 338187 1.2106% | $657,773.72 | 0 | 74 | ||
| Byrne Thomas Farrell II | 333057 1.1922% | $647,795.87 | 0 | 27 | ||
| Byrne James Bradley | 333057 1.1922% | $647,795.87 | 0 | 27 | ||
| Hall Robert J | director | 332754 1.1911% | $647,206.53 | 0 | 26 | |
| Hall Joan B. | 332754 1.1911% | $647,206.53 | 0 | 26 | ||
| Hull Daren | Vera Bradley Brand President | 114179 0.4087% | $222,078.16 | 0 | 2 | |
| Colby Kimberly F. | EVP - Design | 88012 0.315% | $171,183.34 | 0 | 11 | |
| Enwright John | Chief Fin. Officer | 82447 0.2951% | $160,359.42 | 1 | 2 | <0.0001% |
| McEvoy Matthew | director | 81846 0.293% | $159,190.47 | 4 | 0 | +20.75% |
| Dely Mark C | Chief Administrative Officer | 67293 0.2409% | $130,884.89 | 0 | 2 | |
| Barbara Bradley Baekgaard Family Foundation | 63369 0.2268% | $123,252.71 | 0 | 15 | ||
| Philip Frances P | 55597 0.199% | $108,136.17 | 0 | 3 | ||
| Kelley Mary Lou | director | 49135 0.1759% | $95,567.58 | 0 | 1 | |
| Schmults Edward M | 44443 0.1591% | $86,441.64 | 0 | 4 | ||
| Thompson David O. | Sen. VP-Multi Channel Commerce | 38517 0.1379% | $74,915.57 | 0 | 18 | |
| Mann Charles R. | EVP-Strategy/Operations | 38321 0.1372% | $74,534.35 | 0 | 13 | |
| Baum Richard | director | 11317 0.0405% | $22,011.57 | 0 | 1 | |
| Sierks Kevin J | VP, Corporate Controller | 6320 0.0226% | $12,292.40 | 2 | 0 | +0.54% |
| Hackman Stephen J | director | 4513 0.0162% | $8,777.79 | 1 | 0 | <0.0001% |
| Wojewuczki Matthew C. | EVP - Operations | 300 0.0011% | $583.50 | 1 | 1 | +12.76% |
| Miller Patricia R. | 10 percent owner | 0 0% | $0 | 2 | 78 | <0.0001% |
| Miller P. Michael | 0 0% | $0 | 2 | 78 | <0.0001% |
| Increased Positions | 20 | +16.81% | 743,984 | +4.45% |
| Decreased Positions | 52 | -43.7% | 3M | -19.88% |
| New Positions | 8 | New | 206,981 | New |
| Sold Out Positions | 20 | Sold Out | 2M | Sold Out |
| Total Postitions | 87 | -26.89% | 14M | -15.44% |
| Fund 1 Investments, Llc | $6,123.00 | 9.94% | 2.78M | 0 | 0% | 2025-09-30 |
| Nomura Holdings Inc | $4,062.00 | 6.59% | 1.85M | +243,900 | +15.22% | 2025-09-30 |
| Dimensional Fund Advisors Lp | $2,956.00 | 4.8% | 1.34M | -185,885 | -12.15% | 2025-09-30 |
| Vanguard Group Inc | $2,497.00 | 4.05% | 1.13M | 0 | 0% | 2025-09-30 |
| Quinn Opportunity Partners Llc | $2,250.00 | 3.65% | 1.02M | -42,780 | -4.01% | 2025-09-30 |
| Peapod Lane Capital Llc | $1,684.00 | 2.73% | 765,408 | -39,884 | -4.95% | 2025-09-30 |
| Royce & Associates Lp | $1,624.00 | 2.64% | 738,136 | -612,488 | -45.35% | 2025-09-30 |
| Arrowstreet Capital, Limited Partnership | $1,194.00 | 1.94% | 542,579 | +96,044 | +21.51% | 2025-09-30 |
| American Century Companies Inc | $1,044.00 | 1.7% | 474,593 | -738 | -0.15% | 2025-09-30 |
| Blackrock, Inc. | $911.00 | 1.48% | 414,048 | -56,668 | -12.04% | 2025-09-30 |